• CUPRA is the new official vehicle partner for the 2025 EE BAFTA Film Awards 
• A fleet of new electric CUPRA Tavascan cars will take stars and esteemed guests to the awards ceremony in London on Sunday 16^th February 2025
• The collaboration reflects CUPRA’s disruptive spirit and desire to champion creative talent

A fleet of electric CUPRA Tavascan cars will whisk stars and guests to the red carpet at the event, which is in its 78^th year. This collaboration follows several CUPRA partnerships in the entertainment space and reflects the brand’s desire to champion creative talent across the film industry.

“The partnership between CUPRA and the 2025 EE BAFTA Awards reflects our joint commitment to innovation, creativity, and the world of cinema,” said Wayne Griffiths, CEO of CUPRA. “This collaboration further strengthens CUPRA's dedication to this industry, both in the UK and globally."

Anthony Cole-Johnson, Executive Director of Commercial, BAFTA, said: "We are thrilled to welcome CUPRA into BAFTA’s esteemed family of partners. As a brand renowned for championing film and supporting the next generation of filmmakers worldwide, CUPRA is the ideal partner to support BAFTA in our mission to celebrate and nurture creative talent."

CUPRA’s commitment to film

This latest partnership reaffirms CUPRA’s commitment to cinema. The brand already counts renowned actor Daniel Brühl and internationally acclaimed Spanish director J.A. Bayona among its brand ambassadors. In May 2024, the brand launched CUPRA's The Dream Makers and, in collaboration with the Escola Superior de Cinema i Audiovisuals de Catalunya (ESCAC), an innovative competition that nurtures and develops emerging cinematic talent.

CUPRA is also joining forces with the Berlinale as the new Principal Partner and official mobility partner of the 75th Berlin International Film Festival, that is taking take place this month. CUPRA is also the Automotive Partner of the Sitges Film Festival, the world’s most important cinematic event dedicated to fantasy and horror cinema.

The EE BAFTA Film Awards is one of the world’s most prestigious events dedicated to film. It serves as a platform for established stars, new faces, and a range of work to be celebrated and showcased in front of peers and colleagues alike. The 78^th edition of the awards will take place on Sunday, 16^th February.